DVD Cover - Vantage Point

The first things you see are the picture and the title of the movie. Even though the picture takes over 50% of the cover the title is still clearly visible with its bold font and white colour. The names above the title are the names of the actors/actresses and although it's the same font and colour, it is a smaller size. The title is also not straight but rather tilted (as are the names of the actors) which could be due to the fiery, red background of the poster which signifies an explosion. The big, bold letters of the title express the name of the movie to viewers (and potential buyers) with the names of the actors being used to promote the movie and to make people buy it. The background shows an explosion which suggests that the movie will have some action in it most probably associated with a bomb - helps set the genre or one of the genres of the movie.

The most visible you see of the picture is one of the actors, Dennis Quaid. This suggests that he is most likely the main character in the movie, this is supported by his name being shown first in the list of actors names above the title. You also see a scope of a sniper with a person in the middle being locked on to which also suggests a form of action and that there might be amurder in the movie or in the least, an attempted murder. On the outskirts of the scope you see all the other characters that are in the movie and at the bottom of the cover it saying '8 Strangers. 8 Points of view.1 Truth'
        The potentail buyer is now introduced to another type of genre as well as understanding the picture on the cover. The other characters are the other points of view that the audience will be shown as to what happens in the movie. This points out that the movie will be making the audience ask questions about what is happeneing in the movie introducing them to a thriller/crime like genre. It exploits that there will be an event which triggers the views of 8 different people in how they saw that event and how it unfolded with each of them seeing it in a different way and seeing a diferent truth, although there is only one truth which is unfolded only after watching all the views of the 8 different people - exciting stuff!

At the top of the cover it says '2-Disc Deluxe Edition' which is another way to attract buyers. Adding an adjective (deluxe) gives it a more fancy title and saying that it has 2 discs gives away that it has more content than just the movie itself meaning that it's worth the price you're paying. Although i'm pretty sure this has nothing to do with the movie itself.